Futurverse Launches Readyverse Studios Ernest Cline ‘Ready Player One’ – Deadline


The AI metaverse technology and content company Futureverse has launched Readyverse Studios. Co-founded by Shara Senderoff and Aaron McDonald, as well as novelist Ernest Cline and Dan Farah, the venture will get underway with a partnership with WarnerBros Discovery to bring the Ready Player One franchise to the metaverse across web3.

Readyverse Studios’ goal is to build a destination for fans to explore their favorite stories and IP in the metaverse, leveraging web3, metaverse games and experiences, augmented reality, and virtual reality technologies. They’ll launch The Readyverse, a dynamic interactive platform of interconnected digital experiences, that starts with Ready Player One.

The Readyverse will champion the principles of the open metaverse, which are provable digital ownership, community-owned infrastructure, decentralization, security, and interoperability. The Readyverse will be built utilizing Futureverse’s extensive technology platform.

“The future has arrived even more quickly than I imagined,” said Cline. “With Readyverse Studios, we have the opportunity to leverage the revolutionary technology Futureverse has been building for several years to bring to life the best possible version of the metaverse. I’m confident with this team, we have the brightest minds and biggest hearts in place to lead us into the next chapter of our collective future… a future that would make Wade Watts and James Halliday proud.”

Futureverse’s sophisticated technology stack has been in development for over 5 years, giving Readyverse Studios the chance to launch in a market that should be vast and lucrative. 

“We could not be more excited to be sharing this unprecedented news with the world today,” said Shara Senderoff and Aaron McDonald, Co-Founders of Readyverse Studios. “With Ernie, Dan and our partnership with Warner Bros. Discovery – we have the unique opportunity to help bring the metaverse to life beginning with the IP that first showcased its potential. This is just the beginning of our collaboration with both Hollywood and global brands as we set out to develop a path for beloved commercial IP to shape the future of online entertainment, gaming, and social experiences.”

“Readyverse Studios will offer exciting new metaverse opportunities for Hollywood studios, talent, and brands to create new revenue streams and creative outlets for brand expansion while offering consumers the ability to enjoy the promise of the open metaverse,” added Farah.


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